The latest sales presentation video for ANIMAX introduces LaMB as its anchor show for the coming months. LaMB is a full-length feature full HD movie produced by ANIMAX. It is also the first and biggest ANIMAX's original production directed by RYOSUKE TEI, with concept art and designs by IMAGINARY FRIENDS STUDIOS (IFS).


In LaMB, the inhabitants of a harsh desert planet called Cerra have perfected a system of imprisonment without walls. Called “Lamination”, this system of virtual slavery ensures that those convicted of serious crimes remain productive, if not free, members of society. Prisoners are hence called LaMBs. The 2 protagonists are Eve and Jack. Eve is an ex-weapons specialist who has accidentally taken innocent lives while trying to do good and was sentenced to years in virtual imprisonment behind the laminated suit. Jack on the other hand, is a visiting scientist from another planet who is trying to forget his dead wife and immerses himself in work. Inadvertently Jack gets pulled into the political system of lamination and a romance with Eve.


Using original artwork from IFS as the backdrop, MOJO directed and animated the 90sec sales presentation, bringing to life the characters and the world of LaMB.